Automated SMS Workflows
What is Automated SMS Messaging?
Pronto Connects message automation is the process that allows you to send automated SMS messages to your contacts automatically without you having to manually compose messages. The power of automation is that it helps to remove as much human error as possible, while also freeing you to focus on more time consuming tasks that require more effort or more attention.
Utilize Pronto Connects message automation for three primary reasons. First, conserve your energy for campaigns requiring manual supervision, avoiding time wastage on mundane tasks. Second, guarantee optimal performance for sophisticated campaigns. Lastly, establish a high-quality and consistent campaign by delegating repetitive tasks to our system.
How does Automated SMS Messaging work?
At its fundamental basic level, an automated text message campaign involves sending a follow-up message automatically when a subscriber performs a specific action. A typical instance is sending a message in response to someone texting your keyword. For example, keywords like; VOTE, SUPPORT, or SALES. While many software vendors view this as automation, for Pronto Connects, this merely marks the starting point.
To get a little bit more technical, Pronto Connects empowers you to send messages to a subscriber at specified intervals, such as a day, week, or month after they've texted your keyword. In fact, Pronto Connects utilizes 18 different variables to create unique responses and complex workflows.
While time frames can be pre-set, many automated text message software lack the ability to dynamically adjust their campaign flow based on the subscriber's actions or responses. This limitation can become problematic especially when the contact has already responded to your question or clicked your link. That's why, while time is a primary variable in most automated campaigns, Pronto Connects automated campaigns encompass 18 variables to give your business the tools to respond intelligently.
Pronto Connects automated messaging branch out into different paths based on various criteria, including subscriber responses, actions taken (such as clicking a link or submitting a form), the nature of the response (positive or not), and more. This personalized approach ensures that each campaign is tailored and engaging for the subscriber. This distinctive advantage minimizes opt-outs, extends the relationship to further stages, and maximizes the customer's lifecycle with your business.