Communicate with in Compliance Guidelines
Compliance is the cornerstone of effective text messaging. Pronto helps to ensure regulatory compliance. At Pronto we’ve partnered with Carriers who understand the compliance and regulatory requirements. This is mission critical to getting campaigns approved and messages sent.
- Platform maintains compliance processes to meet State & Federal regulations, documents Consent Policies, and operates as a complete system of record.
- Reassign Number Database- RND for short, corroborates compliance with regulatory requirements. By querying the RND, numbers that were reassigned can be identified ensuring your organization is compliant with the TCPA and CFPB.
- Manual Text & Dial Campaigns- Manually send text messages or make phone calls to meet TCPA regulations.
10DLC Inception and Guidelines
Beginning in 2020, Verizon, AT&T, T-Mobile, and other mobile network operators began launching their own 10DLC programs designated for business-to-consumer (A2P) messaging over local phone numbers. These programs were created by following guidelines found in “Messaging Principles and Best Practices” provided by the Cellular Telecommunications Industry Association (CTIA) with the intention to stop unwanted messages to consumer devices. Unlike other messaging compliance mandates that are regulated by the FCC, the A2P/10DLC initiative is regulated and managed by major MNOs, and this includes passing through non-compliance fines.
The major MNOs appointed The Campaign Registry (TCR) to manage the 10DLC registration initiative, with the requirement that each organization must register a Brand and Campaign with the TCR. o avoid these steep penalties for each violation occurrence, Pronto SMS will preemptively block outbound messages if they come from an SMS-enabled number that is not assigned to a registered Campaign and Brand. Read More
Brand and Campaign Registration Process
Organizations have the option to register their Brands and Campaigns directly with TCR, however, Pronto SMS provides a streamlined Brand and Campaign Registration process for a more convenient and manageable experience. The Campaign Registry handles Toll-Free message delivery independently with a different registration process. Each Toll-Free number used for outbound messaging is required to complete a Toll-Free Messaging Verification Form.
Within the Pronto SMS 10DLC Management Portal, you can create your Brands, Campaigns, and Toll-Free number Submission forms, assign Campaigns to SMS-enabled numbers and manage OPT-IN, OPT-OUT, and HELP responses. ur team is here to help you! If you have any questions around 10DLC, please review our Messaging FAQs Read More